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Logos and More: Pick Your Package

What You Get / What Things Mean

Organization For All Packages:

  • All files come organized typically by file type and logo color. Sent via Dropbox, Google Drive, other other method discussed.
  • I try to make it easy to find what you need.

“Logo Design” includes:

  • Main logo
  • Vertical or horizontal variations (if applicable)
  • Profile picture variation (to fit circles and squares nicely)
  • Submark (smaller scale version of the logo for favicon or other small uses; can also be the same as profile picture variation)
  • Black and white variations of logo
  • Original design file (AI) along with PNG, PDF, and SVG. I can provide JPG, and possibly others if discussed, as requested, no extra cost.
  • 5 Revisions

“5 Revisions” means:

  • 5 revisions sent based on feedback
  • I send the first concept. You provide feedback, and then I send Revision 1 in response.

“Mini Style Guide” includes:

  • A one-page document that shows:
    • All variations of logo
    • Brand Colors
    • Fonts used for logo

“Full Style Guide” includes:

  • A multi-page document that shows:
    • All variations of logo
    • Brand Colors
    • Brand Typography
    • Mission and Vision
    • Target Audience
    • Brand/Business Personality
    • Brand/Business Values
    • Brand/Business Imagery Guidelines
    • More options depending on the need, discussed beforehand

“1 (One) Choice Small Design” means:

  • We discuss what design piece would work for your company. This can be something like:
    • A thank you note you send to customers
    • A postcard you can send to customers
    • An email signature image that matches your brand